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3 ways that less influential influencers can help your business Influencer marketing often focuses on harnessing major influencers who have the highest reach and authority. Such campaigns are on the rise, as we highlighted in this recent article, 84% of …..
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Examples of high converting calls to action to inspire your own copywriting To succeed online you need to build an effective testing and optimising strategy that will help you to maximise conversion rates. How do you know what are the most …..
Avoid 5 common affiliate marketing pitfalls with these 5 tips Done properly, affiliate marketing can yield many benefits for challenger brands and established brands alike. Advances in technology and consumers’ ever-increasing willingness to shop online practically guarantee a strong ROI — if …..
Affiliate marketing needs to be run effectively to get the best results. Don’t leave it on the back-burner. Affiliate marketing inherently involves using middlemen — affiliates — to help bring in customers or drive conversions. Get it right and it …..
Facebook is at the forefront of marketing technology innovation Mark Zuckerberg was on stage yesterday at this year’s Facebook for developers conference, showing off some nifty new software and coming out with some rather clever ideas for augmented reality products. …..
Thinking about changing your WordPress site design? Here is what you need to know There’s a reason why certain brands revamp their image, and some have done so successfully. There are different factors that usher in the change, but much …..
5 Ways to Increase Your Conversion Rates with Micro-Influencers Does size really matter? When it comes to influencer marketing it does, but not in the way you think. Influencers with a smaller following tend to have a much bigger impact …..