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Must-know marketing advice and newsBlog articles to keep you up-to-date

What are the top two strategic programmes that define your marketing department?

Strategic programs defining marketing departments [#ChartoftheDay]

July 22, 2016 by Alexander Clark in Customer engagement Digital marketing strategy

With the ever changing digital landscape, where do our CMO's see the future of their marketing departments? The economist recent …

snapchat takeover

How to launch an effective Snapchat campaign [Infographic]

July 22, 2016 by Robert Allen in Influencer marketing

Launching a brand 'Snapchat Takeover' Snapchat now has over 130 million daily active users and is growing rapidly. Snapchat¬†is …

virgin reality

Boosting travel sales with virtual reality

July 22, 2016 by Robert Allen in User experience UX

Virgin Holidays Case Study: How to use virtual reality to show off your product Particularly relevant for travel retailers, virt …

ecommerce traffic by source

Which are the most important e-commerce traffic sources?

July 22, 2016 by Robert Allen in Ecommerce analytics

Data from 65 million ecommerce orders shows the crucial sources of traffic for ecommerce websites Ecommerce and online retail is …

John Lewis check out page

Ecommerce Design series - Basket or Shopping Bag UX

July 21, 2016 by James Gurd in Payment and security

Recommended design patterns and best practices for your Basket/Shopping Bag Here is the 6th in my¬†series of posts on recommende …

customer loyalty rewards

5 reasons why you should have a customer loyalty program

July 21, 2016 by Expert commentator in Customer retention strategy

Selling to your existing customers is much easier than attracting new ones. So keep them coming back. Do you want more returning …