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Must-know marketing advice and newsBlog articles to keep you up-to-date

Digital transformational buy-in

Call Captain Digital to Accelerate Digital Transformation

September 17, 2014 by David Sealey in Managing Digital Transformation

A look at academic research on change management with a digital lens “You can’t do today’s job with yesterday& …

laterooms

5 Website Personalization Myths

September 17, 2014 by Stephen Tucker in Web personalisation

Are the myths about deploying web personalisation tools holding you back? Personalization has been causing major ripples in the …

Social Media Trends 2015

Digital Marketing Trends 2015

September 17, 2014 by Dave Chaffey in Marketing innovation

30 cutting-edge digital marketing tools and techniques to help grow your business It’s my favourite time of blogging year, whe …

29903534_m123rf_stacking

Media consumption today: how do TV, smartphone, mobile and laptop compare? [#DigitalInsights]

September 16, 2014 by Susanne Colwyn in Internet ad targeting

New research shows the increase in social media stacking It hit us all years ago, but when did we realise? In our busy lives, w …

dominos-pizza-case-study

Case study: How Domino's Pizza create digital experiences

September 16, 2014 by Expert commentator in Customer Experience Management CXM

An interview with Nick Dutch, Head of Digital at Domino’s Pizza UK Nick Dutch is Head of Digital at Domino’s Pizz …

17 ways to F**k-up your AB Testing

September 16, 2014 by Expert commentator in AB and multivariate testing

Learning to avoid Dumb AB testing mistakes Back in 2005, I started my first forays into split testing of emails, landing pages …

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