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Must-know marketing advice and newsBlog articles to keep you up-to-date

Easy graphic animation

Commissioning online marketing videos

May 21, 2015 by Expert commentator in Video marketing

Tips to help brief on-screen graphics for your videos and animations Brands are increasingly employing video marketing to com …

Example of Google Twitter integration

Google now integrating Twitter into its search results [@SmartInsights alert]

May 21, 2015 by Dave Chaffey in Twitter Marketing

  Twitter suddenly becomes more important to marketers with the latest integration - currently only available on Mobile in …

Google analytics reporting on your mobile keywords

28 Days Later - What was the impact of Google's Mobile-friendly algorithm update?

May 21, 2015 by Gavin Llewellyn in Mobile SEO

Who are the winners and losers since Google's mobile update? If you're involved in using SEO to drive traffic, you’ll no dou …

Facebook CTA Buttons

Driving website outcomes using Facebook's new Call-to-action buttons [@SmartInsights Alert]

May 20, 2015 by Marie Page in Facebook Marketing

How to add Calls-to-action to your Facebook business page and ads Importance: Recommended link: Facebook Help: Enhanced Calls-to …

Best practices for Optimizing Email marketing for Ecommerce

May 20, 2015 by Kath Pay in Landing page optimisation

Litmus, Liveclicker and Unbounce speak on conversion optimisation for ecommerce Conversion Rate Optimisation (CRO) can be a very …

Understanding Customer Lifecycle for Customer Activation

Customer Activation - Marketing with a measurable purpose

May 20, 2015 by Expert commentator in Customer engagement strategy

6 tactics to get started with Customer Activation As a marketing leader you know that each customer experiences numerous touch p …

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