Digital Marketing Megatrends 2017

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Facebook see growth in the Asia-Pacific region

Chart of the day: Facebook reach 1.9 billion monthly active users

Last week Facebook released its Q1 2017 results, reporting it has hit 1.9 billion monthly users as of the end of the march quarter. Their monthly active users have risen by 17% YoY, despite the rise in competition Facebook has seen consistent growth. What was surprising about this report was the rapid growth Facebook have see in the Asia-pacific region.

When comparing the two charts its hard to not notice the significant growth for the Asia-Pacific, with almost double the amount of monthly active users. This growth will be due to the focus Facebook have put on areas of lower connectivity, to reach their goal of building a strong global community.

Mark Zuckerberg, Facebook founder and CEO said "We had a good start to 2017, we're continuing to build tools to support a strong global community."

With nearly 2 billion users, Facebook’s influence is rapidly expanding and we are using their apps more than ever before, with predictions to hit 2 billion total users in Q2.

By Jessica Wade

I am the Social Media Executive for Smart Insights. I manage all of Smart Insights social media channels and social strategy. I love all things social, most of the time you will find me endlessly scrolling through Instagram. You can follow me on Twitter or connect on LinkedIn.

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