Global Digital Technology Adoption Statistics Sources
Dave Chaffey, February 26, 2010
Review of consumer and business access and usage levels of digital technology should inform long-term strategy development for Internet marketing. The trends show adoption of new digital technologies that can be used to create a roadmap of when new services like social networking or mobile marketing can be introduced. These statistics sources also suggest changes
Macro environment analysis
Online marketplace analysis methodology
Dave Chaffey, September 28, 2007
This E-marketing Essentials Interview with Fred Bassett of digital strategy consulting strategy firm Blue Latitude outlines a structured approach to online marketplace analysis in order to inform digital marketing strategy.
Macro environment analysis
More advice
Dave Chaffey, February 26, 2010Review of consumer and business access and usage levels of digital technology should inform long-term strategy development for Internet marketing. The trends show adoption of new digital technologies that can be used to create a roadmap of when new services …..
Macro environment analysis
Read more
Dave Chaffey, September 28, 2007This E-marketing Essentials Interview with Fred Bassett of digital strategy consulting strategy firm Blue Latitude outlines a structured approach to online marketplace analysis in order to inform digital marketing strategy…
Macro environment analysis
Read more
More advice