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New search engine launches

Author's avatar By Chris Soames 14 Jul, 2011
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Search for infographics with Visual.ly

Recommended link: Visual.ly technology category example

Value: [rating=3]

Our commentary: What SearchEngineLand has described as a "new search engine" was launched this week. Pronounced "Visually", the service offers to "Explore the Best Data Visualizations on the Web". That's what we know as infographics. These are a great way to engage business audiences and they have become popular since they are very shareable.

For example our post on Mobile Marketing Statistics has proved popular.

With Visual.ly you can:

  • Review infographics in a category
  • Search by keyword
  • Upload your own infographics

Marketing implications:
Although touted as a search engine, it's only a niche, vertical search engine. I've also found that it's limited in more specialist areas like mobile or email marketing although there is no shortage of social media examples.

Still we're alerting you to it since:

  • It's an additional way to search for infographics
  • You can distribute your own infographics

Overall though, it only supplements what's already available though a google image search and that is more effective in showing the best due to the way Google evaluates backlinks and social sharing.

Author's avatar

By Chris Soames

Chris Soames is a Smart Insights blogger and consultant, he has worked in digital marketing for over 6 years with the last few years managing international web strategies for a leading travel brand. Now the Commercial Director at First 10, an Integrated marketing agency, he helps clients get clarity on their marketing strategy and create campaigns engineered to engage with their consumers to help drive sell-through. Most of all, Chris enjoys working with talented people who want to create great (& commercial) things not just tick boxes.

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