Content recommendations engines – a new way to reach new audiences
Dave Chaffey, October 3, 2011
A briefing on Outbrain with Simon Edelstyn
All users of retailers are familiar with the Amazon recommendations on books, but personalisation and recommendations services aren’t only relevant to retailers. This interview shows that recommendations engines are also increasingly used online by publishers and bloggers. Publishers are using these tools to increase engagement with their site while
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The rise of social advertising
Danyl Bosomworth, August 3, 2011
The third report from the Pivot Conference and Brian Solis
Pivot have surveyed 230 brand managers and marketing professionals, this is their third report from that research. The report of course is helping promote something, an event that is pitched as providing tactical methods to effectively market to the evolving social consumer.
So, what’s social advertising exactly?
It’s
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More advice
Dave Chaffey, October 3, 2011A briefing on Outbrain with Simon Edelstyn All users of retailers are familiar with the Amazon recommendations on books, but personalisation and recommendations services aren’t only relevant to retailers. This interview shows that recommendations engines are also increasingly used online …..
Ad networks
Read more
Danyl Bosomworth, August 3, 2011The third report from the Pivot Conference and Brian Solis Pivot have surveyed 230 brand managers and marketing professionals, this is their third report from that research. The report of course is helping promote something, an event that is pitched …..
Ad networks
Read more
More advice