This Microsoft Excel spreadsheet has been created by Dr Dave Chaffey of Smart Insights to help you improve leads and sales. The spreadsheet will allow you to optimise your investment in search engine marketing, display advertising, affiliate marketing and online PR to maximise leads, sales and profit.
These spreadsheets were previously included on the CD in Web Analytics 2.0 by Avinash Kaushik, Google’s Web Evangelist.
The template includes these features:
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