The template includes 12 sections laid out in a table format in Word so that the brief is quick to create and clear for reviewers.
It’s based around 12 sections, in each of these, an explanation of what to include and why is included which can be deleted as you complete each section. The 12 sections are:
Related template: Agency pitch / selection process scorecard
We’ve created this template to help client-side digital marketing and Ecommerce managers brief a website design and build project to either an in-house team or to a digital / web design partner.
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Translated complex digital marketing channels into easy-to-understand concepts
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