eCRM and Social CRM consultant, Andrew Campbell produced this guide.
This guide is structured around 7 Steps as with our other guides to key digital marketing activities:
Each section includes best practice tips and strategy recommendations plus frameworks to help you structure your plans, for example:
Guaranteed to digitally transform your organisation
Actionable digital marketing advice, resources and training guaranteed to digitally transform your organisation.
I recently completed the RACE Digital Strategy Course. It was brilliant, and the 7-Steps guides are excellent resources, too. Thanks for providing such a fantastic collection.
Translated complex digital marketing channels into easy-to-understand concepts
Translates complex digital marketing channels into easy-to-understand concepts. Constantly updated with new insights that will help whether you own your own business or work for a large corporation.
The Customer Retention Planning Guide is part of Smart Insights Integrated Lifecycle Marketing Toolkit. With a Smart Insights membership you gain access to, not only this guide, but also the 8 other resources in the toolkit.
..but that’s not all. With Business Membership you also gain access to 20 other Toolkits containing 150+ other resources, all available to you. All toolkits are designed to be super- actionable, to help you:
So why wait? Get instant access to this guide and see for yourself how easy it is to take your digital marketing—and your career—to the next level with our ToolkitsLearn more about the Integrated Lifecycle Marketing Toolkit
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