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Mobile now accounts for more than half of all web visits and this rate is only going to increase in the coming years. Google’s ‘Mobilegeddon or mobile friendly’ update earlier this year meant non-mobile friendly sites are penalised for not being mobile friendly in search rankings. That means it has never been more important to have a mobile responsive site. If you need help convincing your CFO to release the budget to get a mobile responsive site, or if you are a manager who isn’t sure if they need to go responsive or not, take a look at this infographic which gives you some helpful stats to demonstrate the importance of responsive web design. Remember though, that responsive web design isn't the only or necessarily the best mobile design option since Adaptive Web Design offers benefits to larger companies who want to optimize content and design for different mobile and desktop platforms.
Thanks to Go-Gulf for publishing this infographic
By Robert Allen
I was the Editor of Smart Insights between 2015-2017. I managed the blog and you will find blog articles on a range of subjects- Marketing Technology trends and latest tech developments are a regular focus, as well as exploring key marketing concepts. You can get in touch with me on Twitter and connect with me on LinkedIn. The new Editor is Carolanne Mangles.
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