Offer and message development

I’ve always believed that the most engaging, most effective blogs for marketing are not CEO blogs, rather they use guest bloggers; either different employees, or better still, customers. The award winning Tourism Ireland Taxi Challenge is another good example social media campaign of a customer video blog I featured a couple of  years ago. The Blog Your Way

Two months ago correction fluid/tape brand Tippex launched their hit YouTube campaign, “NSFW. A hunter shoots a bear!,” featuring a reluctant hunter faced with shooting a bear wandering up to his tent. Don't shoot the bear! The hunter decides he cannot shoot the bear – instead reaching outside the frame of the video - a cool rich-media

Two months ago correction fluid/tape brand Tippex launched their hit YouTube campaign, “NSFW. A hunter shoots a bear!,” featuring a reluctant hunter faced with shooting a bear wandering up to his tent. The hunter decides he cannot shoot the bear …..

I’ve always believed that the most engaging, most effective blogs for marketing are not CEO blogs, rather they use guest bloggers; either different employees, or better still, customers. The award winning Tourism Ireland Taxi Challenge is another good example social media …..