This is a thought-provoking infographic based on a summary of a study commissioned using an independent research company for Browser Media.
The survey investigated the UK usage of social networking sites and their sacrifices for the ‘social fix’. The Infographic illustrates key findings from the survey, the takeaways for us were:
"if you're young, female and live in Sheffield, it's highly likely that you spend a substantial part of your day on social networking sites"
The methodology was for survey was for 2,042 UK adults, over 18 years, who were representative of the UK population by age, gender and socio-economic group were surveyed online.
You can contact Browser Media for the full report.
By Susanne Colwyn
Susanne is a Marketing Consultant and Trainer, with over 20 years marketing experience in the public and private sector. She's passionate about supporting companies with practical result driven marketing, to help focus companies on evaluating and driving their marketing forward. Experienced in Integrated Strategic Marketing Planning, Data Segmentation, Customer Relationship Management Systems, Customer Insight and reviewing internal systems, data and processes, to maximise conversion strategies and the customer experience. You can connect with her via her LinkedIn or follow her @Qtymarketing.
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