Gamification is a persuasion principle which can help with customer engagement. The jury is still out on how widely it can be applied. What do you think?
richardsedley, September 13, 2011
Practical customer engagement examples #2 Last time I talked about the use of QR codes for engagement. My customer engagement example this time shows how to use gamification to make an app (or website) more involving and shareable. Dropbox is one of those utilities I now find I can’t live without and I noticed this use of game mechanics
Gamification
