App marketing

Mobile apps and desktop apps have really grown in importance with the rise of the Smart Phone and tablet devices. Here we look at the platforms and options for engaging your users by apps – it’s not just about developing your own app.

Our Quick Guide to app marketing...

Blog posts

Mobile app testing
Dave Chaffey, November 28, 2011

A testing service and resources on testing for mobile apps Value/Importance: Recommended link: uTtest.com – mobile app testing Our commentary on uTest.com I was tipped off about uTest.com by a marketer who is currently involved with launching a mobile app. …..

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The Best iPhone and iPad Apps for marketers
Imran Farooq, February 21, 2011

Useful iPhone/iPad Apps to Manage Your Digital Life The growth in Apps from the Apple app store has been phenomenal since the launch of the first App store in summer 2008, with the 10 billion download mark recently passed in …..

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More advice

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