Comments on: Digital marketing statistics 2012

By: Dave Chaffey

Dave Chaffey — Fri, 13 Jan 2012 21:02:00 +0000

Thanks David, that would help share us better. But we have other priorities!

By: Dave Chaffey

Dave Chaffey — Fri, 13 Jan 2012 21:01:00 +0000

Thanks for sharing – wasn’t aware of that. That reminds me, since I did the original update Google UK created this Internet stats page which has snippets and sources – they’ve done a better job at keeping updated than previous efforts:

http://www.google.co.uk/intl/en/landing/internetstats/

By: Sbouchez

Sbouchez — Fri, 13 Jan 2012 11:09:00 +0000

Thanks Dave for this Post : another useful resource : Google Public Data http://www.google.com/publicdata/directory#st=METRIC&q=internet

By: Anonymous

Anonymous — Thu, 12 Jan 2012 13:24:00 +0000

Great post Dave. Think you need to elaborate this into a tool or Firefox/Chrome search device.

David Sealey

By: Mobile Media

Mobile Media — Tue, 03 Jan 2012 16:40:00 +0000

Thanks for the link, it was really helpful, do you know how their collecting this data and which countries this data is collected from?

By: Keyword Tools

Keyword Tools — Sun, 11 Dec 2011 11:33:00 +0000

This digital marketing statistics list of sources is incredible! A lot of thanks to you. You have saved and helped me in many aspects. This really means a lot to me. I hope you can update soon. God bless!

By: Dave Chaffey

Dave Chaffey — Mon, 01 Nov 2010 16:01:08 +0000

Thanks also to:

@Damien – ConsumerBarometer EU – I was unaware of that source on Online Purchasing Behaviour perception by EU country – looks useful for students researching this and updated monthly I think

@Nigel – InternetWorldStats – useful for drilling down by country, but I don’t trust the Made For Adsense site design and it’s a compilation of other sources. I think the ITU is the best source for continent/country breakdown.

@Chris – Good call – mobile isn’t so well covered here. That’s reminded me that the press release centres from panel companies like Comscore and Nielsen are a different source of data here too:

Comscore audience adoption statistics

Nielsen Buzzmetrics and Netratings panel statistics

Hitwise panel data centre resources

By: Dave Chaffey

Dave Chaffey — Mon, 01 Nov 2010 15:47:27 +0000

Thanks Jasper, you’re right that often these sources don’t rank well – part of the reason for them.

Thanks also for the UM Social Media reminder – good for country-by-country breakdown of social media statistics. I’ve just checked and there is a new Wave 5 just published.

By: Jasper

Jasper — Sat, 30 Oct 2010 07:40:03 +0000

Thanks for the list! These can really save some time as those stats donâ€™t always show up in search results.

I find can also be very useful for international internet stats (e.g. how many facebook visits in Argentina, or the preferred search engine in China). And I love the Wave Studies from UM.

I am also collecting a list of PR research tools which I will keep updating. Let me know what you think!

http://www.pr-hamster.com/label/research-analysis/

By: Jake Hird

Jake Hird — Fri, 29 Oct 2010 17:08:26 +0000

Hi Dave,

Thanks for having us in this great list!

To clarify a bit more detail about our Statistics compendium, it’s included as part of our paid-for content, (accessible to anyone with a silver membership or higher), and is updated on a monthly basis.

The report is broken out geographically – UK, North America, EMEA, Asia-Pacific and International (with Latin America in development) and these contain various sub-sections: Affiliate Marketing, Internet Advertising, Web Analytics, Social Media, Search Marketing, Mobile, Email Marketing, E-commerce, Customer Experience, Technology Adoption and Demographics.

Thanks again for including us!
- Jake