9 Digital Marketing Megatrends 2017
9 megatrends across the 5 pillars of marketing today which every business should action
This resource shows how to get an edge by reviewing 5 key types of marketing trends and specific digital marketing techniques which will help businesses be more competitive.
In this guide we take a look at what Smart Insights see as the 9 most significant trends, or ‘megatrends’, in marketing for the year ahead.
The aim of this briefing is to help you review the main trends in marketing which are likely to impact your business in 2017 and beyond.
About the author
Dave is CEO and co-founder of Smart Insights. He is editor of the templates, ebooks and courses in the digital marketing resource library created by our team of 25+ Digital Marketing experts. Our resources used by our Expert members in more than 80 countries to Plan, Manage and Optimize their digital marketing.
For my full profile, or to connect on LinkedIn or other social networks, see the About Dave Chaffey profile page on Smart Insights. Dave is author of 5 bestselling books on digital marketing including Emarketing Excellence and Digital Marketing: Strategy, Implementation and Practice. In 2004 he was recognised by the Chartered Institute of Marketing as one of 50 marketing ‘gurus’ worldwide who have helped shape the future of marketing.
The 9 trends are structured around the 5 pillars of marketing that businesses of all types need to action to stay competitive.