and six mistakes to avoid disastrous mobile emails
A couple of days ago we summarised the latest Comscore research showing the popularity of email on mobile devices.
Given the rise and rise of mobile email, it’s important to ask your agency or ESP what they’re doing to get the email experience right for subscribers using mobile devices. To help here, earlier in the year we wrote a 5 step guide to designing emails for mobile you may want to check out.
I hope this new infographic may also help – it’s from Litmus, the email testing service. Step 6 is making sure you test on the main platforms you’re targeting.
