Improve your Social commerce with our hub page

Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices and the latest statistics.

Social commerce is an increasingly important part of e-commerce for site owners since incorporating reviews and ratings into a site and linking to social networking sites can help understand customers’ needs and increase reach and conversion to sale.

Social commerce quick guide

Social commerce definition

Social commerce is a subset of Ecommerce which encourages participation and interaction of customers in rating, selecting and buying products through group-buying. This participation can occur on an Ecommerce site or on third-party sites.

Key techniques for Social commerce

These are the related techniques which we recommend as important for managing Social commerce effectively. View these hub pages giving details on best practices, statistics and examples for these techniques:

View all blog articles on Social commerce